Mail with a Twist will identify your target market on social media. Then we’ll use our Social Match service to deliver your direct mail message in advance.
How Social Match Works
Did you know that people are more inclined to take action if they’ve already seen your message? It’s true! If your audience sees your message on social media before they receive your mailer, they’ll be more responsive. That’s where Social Match comes in.
We analyze the mailing list you want to send your message to, and match your audience to their social media profiles. Then, we deliver your campaign ads to them on Facebook and Instagram. We do this before, during, and after your mailing, delivering on their social media for the duration of your campaign.
Repetition Is the Key to Marketing Success
When it comes to marketing, it’s all about repetition, repetition, repetition. How many great ads can you remember that you only saw once? Unless you have a photographic memory, it takes a few times seeing the ad for you to process the message. In fact, 80% of sales are made between the 8th and 12th contact. Research shows that someone who has already seen an ad is more willing to likely to respond to it later. That is one of our specialties here at Mail with a Twist. We won’t just run your ad once, we’ll run it as many times as needed. Our Online Follow Up and Social Follow Up pages have more information on the power of repetition in marketing.